Main Street Wayne

 

Main Street’s Four Point Approach

 

Main Street Wayne has adopted as its mission the following:

 

“Main Street Wayne is a coordinated program to strengthen and promote the City of Wayne, Nebraska, as a profitable attraction and a pleasant place to live, work, and shop.  The primary focus is downtown Wayne, with the scope being the entire business community including Wayne State College.”  It has as its Four Point Approach the following:

 

Economic Restructuring means strengthening the existing economic base of the downtown while diversifying it.  Activities include helping existing downtown businesses expand, recruit new business to provide a balanced mix of businesses, converting unused space into productive property and sharpening the competitiveness of downtown businesses.

 

Design contributes to improving the downtown’s image by enhancing its physical appearance—not just that of buildings, but also of street lights, window displays, parking areas, signs, sidewalks, promotional materials and all other elements that convey a visual message and creates a sense of place of downtown, an inviting center of the community and what it has to offer.

 

Promotion involves marketing the downtown’s unique characteristics to shoppers, investors, new businesses, tourists and others.  Effective promotion creates a positive image of the special events and ongoing programs to build strong perceptions of the downtown.

 

Organization concentrates on getting everyone in the community working together towards the same goals: a vital, active inviting downtown.  Organization means building consensus and cooperation between the groups that play a role in the downtown.  Many individuals and organizations have an important stake in the economic and cultural viability of the downtown district.  The Four-Point Approach builds a framework for sensible volunteer-driven programming and organizational structure that matches the community’s assets and potential.

 

 

Board Members and Manager

 

Board President – Mick Kemp, KTCH Radio

 

Board Vice-President – Diane Vovos, NE Nebraska Insurance Agency

 

Board Co-Secretary – Reggie Yates, Edward Jones

 

Board Co-Secretary – Nana Peterson, This ‘N’ That

 

Board Treasurer – Craig Walling, Rath, Walling and Associates

 

dianne Leighty, dianne’s

 

Kurt Schrant, Gem Stone Bridge Bead & Gem

 

Gary VanMeter, Mines Jewelers

 

Kari Wren, Property Exchange Partners

 

Manager – Wes Blecke

 

 

Each Tuesday at 8:00 a.m. Main Street Wayne holds an the “All Hands” meeting.  At the second monthly “All Hands” meeting, the Main Street Board convenes for its official monthly meeting.  The annual Main Street Wayne meeting is normally held at the Board meeting in January of each year.  Special Board meetings may be called according to the bylaws.